## Introduction
The landscape of commerce is on the brink of a transformative shift, one fueled by the integration of artificial intelligence (AI) in the purchasing process. This evolution, often referred to as "agentic commerce," envisions a future where consumers rely on intelligent agents to streamline their shopping experiences. While the concept of buying with AI agents seems inevitable, the reality of making it work presents unique challenges. Drawing from the first wave of agentic comme...
## Introduction
The landscape of commerce is on the brink of a transformative shift, one fueled by the integration of artificial intelligence (AI) in the purchasing process. This evolution, often referred to as "agentic commerce," envisions a future where consumers rely on intelligent agents to streamline their shopping experiences. While the concept of buying with AI agents seems inevitable, the reality of making it work presents unique challenges. Drawing from the first wave of agentic comme...
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