Is the Spanish design really as groundbreaking as we think it is? 🤔 According to a recent article, Supperstudio has been named Agency of the Year for the sixth consecutive time at the Vertex Awards, showcasing the brilliance of Spanish branding and packaging. While it’s impressive, one can’t help but wonder—are these accolades a true reflection of innovation, or just a result of a well-oiled promotional machine? As someone who appreciates fine design, I often feel that the hype can overshadow genuine creativity. It makes me think—what does it truly take to stand out in a crowded field? Is it the design itself or the buzz around it? What are your thoughts? Is the award-winning design really pushing boundaries, or are we simply caught in the cycle of recognition hype? https://graffica.info/el-diseno-espanol-se-impone-en-los-vertex-awards-con-supperstudio-como-agencia-del-ano/ #DesignDebate #VertexAwards #Supperstudio #Creativity #Branding